Mark Zuckerberg’s Meta Plans to Sell Electricity in New Power Play

Meta Platforms, the tech giant led by Mark Zuckerberg, is seeking authorization to trade electricity in the United States to manage the massive power demands of its expanding Artificial Intelligence (AI) data centers. This strategic move positions the company not just as a consumer, but as an active player in the U.S. power market, with plans to sell surplus power.

The company, through its subsidiary Atem Energy, has filed an application with the Federal Energy Regulatory Commission (FERC) to gain market-based rate authority. This approval would allow Meta to buy and sell electricity, capacity, and ancillary services on the wholesale market.

The AI Energy Crisis and Meta’s Strategy

The primary driver for this pivot is the exploding energy demand from Meta’s cutting-edge AI infrastructure. Training and running increasingly complex AI models and tools like personal superintelligence requires data centers that consume power equivalent to small cities.

Long-Term Contracts: By gaining trading authority, Meta can enter into more flexible, long-term Power Purchase Agreements (PPAs) with energy generators. These long-term commitments are crucial for power plant developers to secure the necessary construction financing for new facilities.
Risk Mitigation: The ability to trade electricity allows Meta to hedge financial risk. If its data centers consume less power than contracted, or if the launch of a new facility is delayed, the company can resell the excess power back onto the wholesale market, preventing substantial financial losses.
Accelerating Infrastructure: Meta’s head of global energy, Urvi Parekh, emphasized that the company’s active participation is vital to encourage utilities and developers to build new power generation and transmission capacity at the rapid pace required by its AI expansion. The Louisiana data center campus, for instance, already necessitates the construction of at least three new gas-fired power plants.

Aligning with Tech Giants

a man standing in front of a blue screen

Meta’s move is part of a broader trend among major technology firms that are finding their sheer scale requires them to become direct players in energy infrastructure:

Tech Company	Energy Strategy
Meta	Seeking FERC approval to trade power to lock in long-term supplies for AI centers and sell surplus.
Apple	Already secured electricity trading rights to manage its clean energy supply and transactions.
Microsoft	Also seeking similar federal approval to manage energy procurement and risk for its data centers.
Google	Continues massive investment in renewable PPAs and energy infrastructure to power its operations.

This shift signals that Big Tech views AI computing as a permanent, massive energy consumer, fundamentally reshaping America’s energy landscape. While the company maintains its commitment to sourcing 100% renewable energy, the sheer magnitude of the demand is forcing them to commission a mix of clean sources alongside reliable, around-the-clock power from natural gas facilities and even explore nuclear energy options.